Exactly What to Say: The Magic Words for Influence and Impact

Phil M. Jones

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Description

Phil M. Jones presents a concise and powerful guide focused on the strategic use of language to influence and persuade others effectively. The core premise revolves around the concept of 'magic words'—specific phrases that can subtly yet powerfully direct conversations to produce desired outcomes. Jones breaks down these words and provides actionable insights on how to integrate them into everyday interactions, aiming to improve communication skills in both personal and professional settings. With practical examples and easy-to-follow advice, the book equips readers with the necessary tools to enhance their impact and achieve their goals through the artful use of language.

What will you learn?

By reading this book, you'll discover a strategic toolbox of simple yet powerful phrases designed to enhance your communication skills, enabling you to influence and impact others effectively. You'll gain insights into the psychology behind these 'magic words' and learn how to apply them in various situations, from business negotiations to personal interactions, helping you to navigate conversations with confidence and purpose. This guide will equip you with practical techniques to optimize your language, improve persuasiveness, and achieve your desired outcomes in diverse scenarios.

Who’s it for?

• Sales professionals seeking to improve their persuasive techniques.

• Entrepreneurs looking to increase their influence in business negotiations.

• Customer service representatives aiming to enhance their communication skills.

• Managers and team leaders who want to motivate and guide their teams effectively.

• Individuals interested in self-improvement and skillful verbal communication.

Key Learning

Available chapters to listen for this topic

1
Understanding the Power of Words
How strategic communication can transform interactions and create influence; learning the importance of precise language to sway opinions and engender trust in conversations.
2
The Magic of "I Am Not Sure if It's for You, But..."
Leveraging curiosity and open-mindedness; fostering an opportunity for open dialogue without pressuring the audience to make a decision.
3
Building a Bridge with "How Open-Minded Are You?"
Encouraging receptiveness and consideration of new ideas; engaging your listener in a way that opens doors for collaboration and understanding.
4
Creating Urgency with "What Do You Know About... ?"
Utilizing existing knowledge and curiosity to highlight gaps and spur immediate interest; making your message more relevant and pressing.
5
Leveraging the Power of "How Would You Feel If...?"
Engaging emotions and empathy; helping the audience visualize the impact and consequences of decisions in a personal and compelling way.
6
Encouraging Commitment with "Just Imagine..."
Stimulating creativity and forward-thinking; helping the audience to see the broader possibilities and outcomes by picturing future scenarios.
7
Earning Trust with "When Would Be a Good Time?"
Respecting time and preferences; employing this phrase to plan mutually convenient engagements without imposing urgency or pressure.
8
Establishing Authority with "You Have Three Options"
Presenting choices to guide decision-making; demonstrating control and expertise while empowering the audience to make informed decisions.
9
Gaining Agreement with "What Happens Next..."
Preparing the audience for future steps; ensuring clarity and comprehension in the process to secure a continued path of action and agreement.
10
Tapping into Motivation with "Before You Make Up Your Mind..."
Urging consideration of all relevant information; prompting the audience to reflect deeply and thoroughly before concluding, allowing for a more informed and committed decision.